About Me

I’m a seasoned product management leader with 14+ years experience building and scaling marketplace and SaaS products from the ground up. At DOZR, I led the growth of a construction equipment rental marketplace, scaling GMV from $5M to $42M, expanding the supplier network to over 4,400 companies, and increasing monthly sessions from 30K to 420K over 5 years.

I excel at combining customer research with data-driven insights to inform impactful product decisions. Using tools like GA4, Mixpanel, and Mode, I dive deep into analytics to uncover opportunities, optimize experiences, and measure success. My approach ensures products are not only innovative but also aligned with customer needs and business goals.

With a background in design and engineering, I’ve led the development of customer-facing, supplier-facing, and enterprise systems, including search, checkout, invoicing, and white-labeled storefronts. I’m passionate about crafting user-centered solutions that solve complex problems, deliver seamless experiences, and drive measurable business outcomes.

As a leader, I’ve grown and mentored high-performing teams of designers, engineers, and product managers, fostering collaboration and innovation. I thrive on building scalable products and marketplaces that create long-term value for businesses and their customers.

I hold a Master’s and Bachelor’s of Applied Science (Engineering) from the University of Waterloo, where I honed my skills in technical problem-solving, statistical reasoning, and modeling complex systems.

For more details, view my full resume.